How many FMCG brands are there in the world?

17 FMCG brands
According to the 2018 edition of Kantar’s Brand Footprint report, there are 17 FMCG brands that are chosen by consumers more than one billion times a year globally. The Brand Footprint rankings measure which brands are being bought by the most consumers the most often.

What is the biggest FMCG in the world?

Switzerland’s Nestlé is the world’s largest fast moving consumer goods company, followed by two US-giants: Procter & Gamble and PepsiCo.

What is considered FMCG?

What Are Fast-Moving Consumer Goods (FMCG)? Fast-moving consumer goods are products that sell quickly at relatively low cost. FMCGs have a short shelf life because of high consumer demand (e.g., soft drinks and confections) or because they are perishable (e.g., meat, dairy products, and baked goods).

What all comes under FMCG?

Fast-moving consumer goods include packaged food, toiletries, beverages, stationery, over-the-counter medicines, cleaning and laundry products, plastic goods, personal care products, as well as less expensive consumer electronics, such as mobile phones and headphones.

Which is the last FMCG company in the world?

This FMCG company is the last one in our list of top 10 FMCG companies in the world which mainly deals with beauty, cosmetic, and makeup products. It was founded in 1919 and has its root in more than 150 countries. It has successfully overpowered its competitors in skin and beauty care products.

What kind of products are in FMCG companies?

These products include things like beauty care products, skin-care products, beverages, packaged food, oral care, and many more daily used goods. There are a number of such companies in the world.

What makes a company a CPG or FMCG company?

The list has taken three main parameters such as revenue, market capitalization and a number of global brands. The biggest FMCG or CPG companies focus a lot of marketing as the products across these companies are more or less similar. Product positioning and distribution plays a major role in the growth of these largest FMCG brands.

How big is the FMCG market in the UK?

Meanwhile, the four FMCG companies hosted in the UK featured a higher average growth than the rest of the world, at 19%. The combined top 50 players have a total sales revenue of $1.09 trillion, and featured an average growth in sales revenue of 7% in the last financial year.