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The Daily Insight Hub

Is Fisher-Price owned by Quaker Oats?

Author

Rachel Davis

Updated on January 18, 2026

In 1991, Fisher-Price regained its independence from The Quaker Oats Company and became a publicly traded company. Two years later, in November 1993, Mattel bought Fisher-Price. By 1997, Mattel decided to market all of its preschool products under the Fisher-Price name.

When did Quaker Oats own Fisher-Price?

1969
Founded 60 years ago, Fisher-Price was acquired by Quaker in 1969 and saw its sales grow from $32 million to $800 million over a 20-year period. The company is known for toys such as the Pull-A-Tune xylophone and the Little People farm, as well as baby furniture.

Who is the parent company of Mattel?

On November 10, 2017, the Wall Street Journal reported that Hasbro had made a takeover offer for Mattel. At the time, Mattel worth was $5 billion, while Hasbro was about $11 billion.

Who are the owners of Fisher Price Inc?

Ownership: Fisher-Price Inc. is a wholly owned subsidiary of Mattel Inc., a publicly traded company listed on the New York Stock Exchange. Ticker symbol: Fisher-Price’s parent Mattel Inc.’s ticker symbol is MAT. Officers: Gary Baughman, Pres.; Gerald V. Cleary, Exec.

When did Fisher Price become a subsidiary of Mattel?

Two years later, in November 1993, Fisher-Price became a wholly owned subsidiary of Mattel. A new management group set the company’s focus on basic, infant and preschool products and began expansion into international markets. By 1997, Mattel decided to market all of its preschool products under the Fisher-Price name.

When did Fisher Price buy Thomas and friends?

Fisher-Price also designs and sells infant care products and has begun developing electronic toys for preschoolers. In 2009, Fisher-Price bought all toy rights to Thomas & Friends except for the Wooden Railway line.

What kind of toys do they sell at Fisher Price?

Other brands marketed under the Fisher-Price name over the years include Disney, Sesame Street, Dora the Explorer, and See ‘n Say . Fisher-Price also designs and sells infant care products and has begun developing electronic toys for preschoolers.