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The Daily Insight Hub

Who owns patron now?

Author

Sarah Martinez

Updated on January 09, 2026

Patrón Spirits International AG
The Patrón Spirits Company/Parent organizations

Does Paul Mitchell still own patron?

John Paul DeJoria is the founder of tequila maker Patrón Spirits Co. and cofounder of hair care company John Paul Mitchell Systems. In 1989 DeJoria and partner Martin Crowley acquired a stake in Patrón, then sold it to Bacardi in 2018 in a $5.1 billion deal.

How much is Paul Mitchell worth?

It didn’t take long for his shampoo to become a hit. Today, Paul Mitchell haircare products are sold in more than 150,000 beauty salons in 87 countries and together with his tequila company have led its founder to an incredible net worth of $3 billion.

How much did Bacardi buy patron for?

And why the company, started by Austin billionaire John Paul DeJoria might have been worth even more. On Tuesday, tequila brand Patrón announced that it would be selling to Bacardi for a massive $5.1 billion.

Who is JP from shark tank?

John Paul Jones DeJoria

John Paul DeJoria
BornJohn Paul Jones DeJoria April 13, 1944
NationalityAmerican
Years active1980–present
Known forJohn Paul Mitchell Systems

Did Patron tequila get sold?

In January 2018, Patrón was sold to Bacardi, the world’s largest privately held spirits company, for $5.1 billion.

Is Paul Mitchell a good brand?

As a brand trusted by both hairstylists and people of all ages and hair types, Paul Mitchell offers salon-quality results not only at an accessible price point, but at accessible locations across the globe, including JCPenney.

How old is Paul Mitchell?

53 years (1936–1989)
Paul Mitchell/Age at death

Who owns GREY goose?

Bacardi
GREY GOOSE was created in 1997 by Sidney Frank and the brand’s Maître de Chai (Cellar Master), Francois Thibault. It was acquired by Bacardi in 2004.

How much does patron make in a year?

What is Patreon’s annual revenue?

YearEstimated revenue
2017$12-15 million
2018$30 million
2019$50 million
2020$80 million

Who is the founder of patron spirits co?

as of 9/16/19. John Paul DeJoria is the founder of tequila maker Patrón Spirits Co. and cofounder of hair care company John Paul Mitchell Systems. He slept in his car and sold shampoo door-to-door before he teamed up with Paul Mitchell in 1980 and turned $700 into John Paul Mitchell Systems.

Who is the company that makes Patron Tequila?

Patrón is a brand of tequila products by the Patrón Spirits Company.

What are the different types of patron spirits?

In January 2018, Patrón was sold to Bacardi, the world’s largest privately held spirits company, for $5.1 billion. Varieties include a tequila- coffee blend known as Patrón XO Cafe, a tequila-chocolate-coffee blend known as Patrón XO Cafe Dark Cocoa, and an orange liqueur known as Patrón Citrónge.

Where is patron made?

Patrón is a brand of tequila products by the Patrón Spirits Company. Patrón tequilas, like all tequilas, are produced in Mexico from the “maguey” (heart or core) of the blue agave plant.